Project Client & Role
Georgia Correctional Industries - Brand Strategy & UX Design
Strategy, Wireframes, Photoshop, Google Sheets
Controlled the Narrative to Open eCommerce
Yet another delicate project, I was asked to redesign the look and feel of their website and prepare it for Drupal 8 Commerce. The brand story focused on controlling the narrative of who GCI is vs how the naysayers defined them. Inmate labor is extremely sensitive, however the products they make need to get to market. The design and user experience educated visitors in a friendly and non-institutional way on the rehabilitation of the inmates through supporting the creation of their products.